Mitch 's Blog

I have had a bunch of people ask me to write a little bit about my 100MPH Marketing System and Software.  I haven't released it to the public yet and my website isn't finished yet but I'll share a little insider information.  Firstly, you can go to the site at www.100MPHMarketing.com to check out the site.

Let me tell you why and how this system came about.  When I started using the Internet to reach buyers back in 2002, I had to figure out how to convert visitors to customers.  Over the next couple of years I tested several different lead generation systems and formats.  I also spent a couple hundred thousand dollars playing with different marketing programs to figure out the best means of capturing leads and more importantly once captured, how to convert them. 

Once I figured out a good conversion system, it was time to grow.  I started hiring Buyer Agents because I could no longer handle the business.  There was just to much.  So in Jan. 2004 I hired three Agents and a full time Assistant.  Things continued to grow quickly so in March of 2005 I opened Tropical Realty of Suntree, Inc.  The hardest and scariest part of opening this office was this was the first business out of the 14 I had owned, that I had no control over my revenue.  I was going to have to rely on other Agents to sell homes for me.  I knew I was good at it, but could I train others to follow my system.  Between 2005 and 2006 we continued to grow.  In 2007 with 14 Agents a simple software program and a strong system, we became the number 1 office out of over 500 offices in Brevard County in Buyer Transactions with 193 Internet transactions.  In the middle of 2007 I contracted with my developer to build the software system I needed to help our Agents become more productive and spend more time on the road showing homes and writing contracts.  We implemented the software one month ago and although we have a few minor bugs, it is working awesome. 

One important factor of creating a software program was to come up with something that looks like the Agent is doing a ton of work without the Agent having to do anything.  However, keeping it simple was even more challening.  With that said, we did just that.  We built a system that is extremely easy to use with not only a great IDX lead capture system, but an even better back end CRM software.  One of the differences between my system and others out there is mine is truly a system.  I don't give you a lot of choices to confuse you.  I give you what works for me and I know it will work for anyone. 

As I have mentioned, we have created the McDonalds of Real Estate.  Our system allows me to plug any Agent into it, as long as they have a work ethic, honesty, and a great personality, and the system will make them successful.  It does take a few months to start bulding up a database big enough for the Agents to start getting business.  Most of my newer Agents start getting sales within the first three months.  As long as they follow the system, the will not fail.  Another major difference between the 100MPH system and others is it was built by me, a Realtor and a Broker and is tested daily with my 20+ Agents at Tropical Realty of Suntree.

Once released it will only be available to Brokers and or Teams.  To use our system we have to be able to use our IDX system since it is all tied together with our backend.  If you would like to talk about it or would like a demo, please don't hesitate to call or email me and we can set a time to chat. 

I hope that answers some of your questions.  By going to the site it should answer most other questions for you.  I look forward to helping you!